Consumers, as well as authorities, demand more transparency and supply chain traceability than ever before. It’s a trend that won’t go away, specifically affecting how you need to manage your warehouse. At the same time, today’s technology allows us to gather more supply chain data than ever before. By utilizing them right, data can improve traceability.
In this blog post, I will take a closer look at the drivers for supply chain traceability and how the right warehouse management system (WMS) can help you achieve it.
The first driver for supply chain traceability is the customer delivery experience. We’ve all been there, wanting to know precisely where our package is and being frustrated when it seemed to have fallen into a black hole somewhere along the way. According to a report by IBM, 71 % of consumers state that they are willing to pay a premium for brands that provide good delivery traceability from the warehouse right to their doorstep.
Another driver is the matter of traceability as a tool for product safety and to prevent fraud and counterfeiting. An increasing number of regulations put pressure on companies to add more origin and production information and make their products traceable through the entire supply chain.
All supply chain traceability starts in the warehouse. Here, essential data on all entering and exiting items can be collected, organized, and visualized. Supposing you have the right tools to do it, of course. Before modern warehouse management, there were significant gaps in data regarding product movement. Today modern technology, such as bar code reading and RFID, can be used to know exactly what product is where, being picked by whom, being delivered when and how – at any given moment.
As we all know by now, traceability is all about data. But all that data is no good without a “brain” that will analyze, optimize, and visualize them, thus making it possible for us to understand them. That brain is your warehouse management system. There are several ways in which a modern WMS can help live up to the increasing demands from customers and authorities towards supply chain traceability. Here are some of them: